March 18-22, 2019 | San Francisco, CA
GDC News & Updates
Please note: the information on this page reflects GDC Europe 2013.
Managing significant change offers massive challenges to community relations. Review actual, historical events in SOE player history and how the company managed the player base, resulting in good or spectacularly bad effects. Learn how this shaped our own internal changes in our approach to player communication over the past 15 years.
This example-driven lecture is designed to be both entertaining and illustrative of effective game company communication strategies that can assist anyone on the business side of gaming, including community managers, PR and brand personnel, as well as developers and executives who are actively involved in or influence player communications. Sink or swim people!