GDC Europe 2013 Session Scheduler

Please note: the information on this page reflects GDC Europe 2013.

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Connecting Real World with Virtual World Powered by NFC (Presented by NXP)

Arup J. Paul  |  Senior Global Marketing Manager Gaming, NXP


Location: Sdliches Sitzungszimmer

Format: Sponsored Session
Track: Business, Marketing & Management
Vault Recording: Not Recorded


NXP, the global leader in RF technology, will demonstrate the power of NFC to enable the real world to interact with the virtual world. The session will be focused on game developer as well as media house and toy manufacturers, how they can leverage from the technology to create more impact full gaming experience for the end user. The session will also cover some use case scenario for better monetizing both online and offline games including but not limited to mobile gaming.