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Game developers' lives are complicated. Designing, building, marketing and monetizing games is a complex business, but for many of the challenges Google has solutions: AdMob, AdSense, AdX, Analytics, Android, Chrome, Cloud Platform, Doubleclick, Google+, Native Client, Play, and YouTube. Join this session to find out how to combine the best of Google's monetization and promotion tools into an integrated solution to support and grow your gaming company.
Attendees will understand how to best deploy Google's product suite to support their business objectives when building a games business. From game promotion and user acquisition, through to taking advantage of innovation in monetisation products, they will be able to supercharge their business with Google.
CEOs, Marketing Directors, Yield Management professionals, Ad Ops, Ad Sales Directors - decision makers and operational professionals who are involved with strategy or platform decisions for their studio.