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GDC Europe 2013 Session Scheduler

Please note: the information on this page reflects GDC Europe 2013.

Export Schedule:

Google for Games: Building a Games Business with the Best of Google (Presented by Google)

Ross Brockman  |  Strategic Partnerships Lead, Mobile & Gaming, Google


Location: Rheinsaal West

Format: Sponsored Session
Track: Business, Marketing & ManagementProgramming
Vault Recording: Not Recorded


Game developers' lives are complicated. Designing, building, marketing and monetizing games is a complex business, but for many of the challenges Google has solutions: AdMob, AdSense, AdX, Analytics, Android, Chrome, Cloud Platform, Doubleclick, Google+, Native Client, Play, and YouTube. Join this session to find out how to combine the best of Google's monetization and promotion tools into an integrated solution to support and grow your gaming company.

Takeaway

Attendees will understand how to best deploy Google's product suite to support their business objectives when building a games business. From game promotion and user acquisition, through to taking advantage of innovation in monetisation products, they will be able to supercharge their business with Google.

Intended Audience

CEOs, Marketing Directors, Yield Management professionals, Ad Ops, Ad Sales Directors - decision makers and operational professionals who are involved with strategy or platform decisions for their studio.